"The truth of the matter is, Netflix Director of Product Accessibility Heather Dowdy explained, the disability community “has been here all along.” As such, it makes sense to want to normalize and tell their stories. Indeed, the pandemic has only reemphasized the importance of accessibility and assistive technologies."
Forbes, Steven Aquino
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Today we celebrate Global Accessibility Awareness Day, highlighting the advances making technology and entertainment more accessible to the disability community. Oftentimes, seen as an afterthought, these enhancements are vital to ensuring disabled people can participate equitably as consumers of entertainment as well as fully leverage a company’s complete product line readily and with full confidence their needs will be met.
The disability community accounts for 20% of the global population, the largest underserved minority. When you consider accessibility for one, you enable it for all. So many of the tools and technologies in wide use today were initially developed for disabled people, and yet are seen as ubiquitous today. Think captions, speech to text, or screen adjustments on mobile devices.
In recent days companies like Apple, and Microsoft have rolled out enhancements to their product lines aimed at people with disabilities. Apple, for example unveiled Door Detection, helping those with vision impairments more easily navigate their surroundings. Additionally, they’ve improved functionality of the Apple Watch allowing it to be controlled through the iPhone; a larger screen with more real estate that also allows users the benefit of assistive technology already present within iOS— features like voiceover and magnification— not yet independently available on Apple watch.
For its part, Microsoft announced Thursday in a company blog post recent improvements included in Windows 11 that aim to make its OS more accessible, including Live Captions and new natural voices for users of screen readers. Last week at its annual Microsoft Accessibility Summit, a slew of adaptive technology for computing and gaming was also unveiled. Additionally, Microsoft touted its recruitment efforts to improve disability representation within the company.
A new study from Microsoft Education found that 84% of teachers say it’s impossible to achieve equity in education without accessible learning tools. And 87% agree that accessible technology can help not only level the playing field for students with disabilities but also generate insights that help teachers better understand and support all their students.
Accessibility benefits everyone. While companies like Netflix, Apple, and Microsoft are to be applauded for their progress, they represent merely a step forward in equity. We must continue to push all companies, regardless of overall size, or market share to fully embrace equality for all. To that end, I look forward to the day when Global Accessibility Awareness Day ceases to exist and it fades into the background.